Sociology

When “Tried and True” Advocacy Strategies Backfire: Narrative Messages Can Undermine State Legislator Support for Early Childcare Policies

Examine the unintended effects of policy narratives on state legislators, and the implications for advocacy strategy regarding public investments in quality childcare.

Acculturation, Pluralism, and Digital Social Advocacy in Nonprofit Strategic Communications

Explore how 13 nonprofits utilize acculturation-themed images in digital advocacy, promoting positive prototypes of Hispanic and Latinx immigrant communities.

Restorative Narratives: Using Narrative Trajectory for Prosocial Outcomes

Dive into the power of restorative narratives in evoking positive emotions and inspiring action in response to adversity.

A Phenomenological Study Exploring the Meaning of Global Engagement Among Former Participants of a Backpack Journalism Program

Explore the meaning of global engagement among former Backpack Journalism students, providing insights into global education, experiential learning, and public interest communications.

#GunViolence on Instagram and Twitter: Examining Social Media Advocacy in the Wake of the Parkland School Shooting

Examine social media response to the Parkland school shooting through a content analysis of Instagram and Twitter, revealing differences in gun violence advocacy, risk perception, and engagement.

Corporate Social Advocacy as Public Interest Communications: Exploring Perceptions of Corporate Involvement in Controversial Social-Political Issues

Examine attitudes toward corporations' role in public interest communications and explore demographic differences in response to high-profile corporate social advocacy cases through a nationally representative U.S. survey.

Raining on SeaWorld’s Parade: PETA’s Direct Action and Public Interest Communication

Delve into PETA's direct-action strategies as public interest communications and understand how these persuasive, on-the-ground messages contribute to contemporary social change.

Twitter and the Struggle to Transform the Object: A Study of Clean Coal in the 2017 Australian Energy Policy Public Debate

Uncover the factors behind the clean coal Twitter engagement spike in Australia and its implications for the PR campaign objectives.

Changing the Story: Implications of Narrative on Teacher Identity

Explore the connections between narrative, professional identity, and reputation management in public education through interviews and focus groups with high-achieving educators.

When Organizational Advocacy and Public Advocacy Intersect in CSR: Examining Stage of Partnership and Activism in CSR Partnerships

Unravel the impact of CSR fit, partnership stage, and individuals' activism levels on attitudes toward companies and nonprofits in a study examining public relations advocacy in CSR communication.